Nike Air Max Day with Mal Pugh

 

When you get a text on Wednesday asking if you want to direct something for Nike Air Max Day on the following Monday in Orlando, FL and then Friday in Princeton, NJ, there’s only one right answer: duh.

In just five days, we developed creative from scratch for two female athletes based on their incredible careers, assembled our team, oversaw some lightening-fast production design, and shot some stuff we’re really proud of.

 
 
 
 
 
 
 
 
Directors, Creative TeamMiche Sieg